Internal and External factors in Nike - 1985 Words

Running head: INTERNAL AND EXTERNAL FACTORS IN NIKEInternal and External factors in NikeMelena GillihanUniversity of PhoenixInternal and External factors in NikeBateman and Snell (2007) state that, Management is the process of working with people and resources to accomplish organizational goals (Chap.1, pg 16.) In order for this to work and run smoothly the four functions of management come into play; leading, controlling, organizing, and planning. The four functions are impacted by internal and external factors such as globalization, technology, innovation, ethics and diversity. The successful application of the four management functions when dealing with these factors, impact the success and failures of Nike. According to DeCarlo†¦show more content†¦The individualized web pages allow easier access for consumers to search for specific apparel or gear. In the past searching for one pair of sneakers needed for basketball could have taken a good length of time, now you just go to nikebasketball.com and you are able to search for that sneaker with no problem. This new system has given the customers something to be happy and satisfied with as well as it giving Nike a great lead in the industry as far as sales. InnovationInnovation in the business world is defined as the act of introducing something new (Websters Dictionary). Nike is a company that from the beginning wanted to make a change not only through the United States but throughout the world. Nike believes that sports unleash potential (Nike Responsibility, 2008). Not only is Nike looking to change the potential of people in sports but potential in life. Over the years Nike has tried to evolve their product line so that they can implement change throughout the world. Nike has tried to create a new and exciting line of products that will enable athletes to become better at their desired sport. Nike has made over seventeen different types of shoes for different sports that are used on a daily basis by many different people (Nike INC, 2008). These products have evolved from a simple tennis shoe to an impressively crafted product that not only changesShow MoreRelatedInternal and External Factors1553 Words   |  7 Pages Both internal and external factors can affect the four functions of management differently. Some of the obvious internal factors would be such things as the company’s own strengths and weaknesses, which could include values, goals, skills, and even the attitudes of manager and the workers in the organization. Other factors can include the different tasks that the organization chooses as well as their resources and even the technology can be an internal factors. The external factors that can affectRead MoreCore Competencies And Sustainable Competitive Advantage1296 Words   |  6 PagesCore Competencies and Sustainable Competitive Advantage In terms of core competency, Nike 1) provides high quality durable items to its customers. As a leader in fitness clothing and accessories, Nike strives to be on the edge of the market by providing innovative ideas that improve customer satisfaction. Recognizing the importance of eco-friendly business 3) Nike promotes recycling to its customers and utilize recycling in its own manufacture of products. Lastly, this organization 4) completesRead MoreEnvironmental Scan Essays952 Words   |  4 Pages September 17th, 2012 Environmental scanning is an organization’s strategic management and is actual important to the corporation. Environmental scanning is getting-together data for the external and the internal of the company. A SWOTT is the paramount technique to gather the data. A SWOTT is defining the strengths, weaknesses, opportunities, threats, and trends of the business.    Environmental scanning can be defined as the procedure of collectingRead MoreAdidas Case Study Consumer Behaviour Essay1314 Words   |  6 Pageswould end up purchasing an Adidas product. This is then followed by the positioning strategies section which includes a perceptual map and discusses Adidas’s positioning differences and how it is slightly differently perceived to its main competitor Nike. This is finally followed by a conclusion which sums up the report. Introduction The global brand Adidas is a sports clothing manufacturer from Germany which was registered in 1949. They have a large range for both men and women including shoesRead MoreAnalysis of Nike by Porter Five Forces Model1430 Words   |  6 PagesFamily name Bao First name Cheng ( Steven ) Title: The analysis of Nike in athletic footwear market based on porter’s Five forces model 1. Introduction One and a half months ago, the biggest athletic event in the world  ultimately drew its curtains after a pitched one-month-long battle, which saw thirty-two teams vying for the roll of honor of being crowned the final kings of football – the World Champions – and earn bragging rights for four years at least. It was not onlyRead MoreNike1270 Words   |  6 PagesNike is a successful company that has been in business since 1972. Throughout the decades, Nike has built up its brand to one that is respected and sought after. Nike has grown its brand name through the acquisitions and partnerships of many other brands (Hurley, Umbro, Cole Haan, and Converse) to provide to its customer different products that suit every athletic need. In order for Nike to gain success in its growth, the company follows the four functions of management: planning, organizing, leadingRead MoreWhat Affects Safety When Riding Bicycle1086 Words   |  5 Pagestransportation vehicles, bicycles do not have a â€Å"factor of safety†. There are no bumpers, airbags, or corrugating metals that will break a fall or prevent someone from getting injured. Even the slightest fall off a bicycle can result in injury or death. The group must consider what affects safety when riding a bicycle. There are many factors to safety, but they can be broken down into two major categories: internal and external factors. Internal factors refer to the biker specifically and the decisionsRead MoreEnvironmental Scan of Amazon And Nike1104 Words   |  5 PagesRunning Head-ENVIRONMENTAL SCAN OF AMAZON AND NIKE The Internal and External look of Amazon and Nike Jaime Enriquez MGT 498 January 31, 2011 Eligah King ENVIRONMENTAL SCAN - AMAZON AND NIKE In todays businesses e-commerce is becomingly more effective in the modern world. Two major companies stand out, one solely relying on online business and the other both store and online services. Most individuals are familiar with these companies, Amazon and Nike. Both of these companies carry strong pointsRead MoreCase Study : Ua Environmental Analysis862 Words   |  4 Pages However, both external and internal assessments indicate the company’s financials pale in comparison to their main competitor Nike. For example, after examining the apparel and textile’s industry profitability drivers, a Competitive Profile Matrix (CPM) was conducted to determine UA’s strengths and weaknesses compared to their main competitor Nike, which produced weighted scores of 3.2 (UA) and 3.8 (Nike) (Global Edge, 2016; David David, 2015). Additionally, an Internal Factor Evaluation (IFE)Read MoreCompetitive Analysis Of Nike Vs. Nike1497 Words   |  6 Pagescompetitors to Nike ar e Adidas, Reebok, Under Armor and Puma and the minor competitors are ASICS and VANS. In accordance with Porter’s 5 Forces, Nike has faced competition by using different and distinct capabilities in marketing. One attribute to such capability is its value or benefit offered to its customers. The intensity of competition from its competitors is high for each firm competes in various key areas of business. For example, Adidas has loyal customers who are soccer players, while Nike has high