Friday, August 21, 2020

Importance of songs and music in bollywood films Essay

Significance of tunes and music in bollywood films - Essay Example Ganti (2004, p. 13) portrays nearness of music in the movies as a ‘masala’ which truly implies zest. This enamors the crowds and makes the motion pictures all the more fascinating. Seemingly, due to the intriguing and enthralling nature of the movies, the individuals will thusly purchase a greater amount of the movies and accordingly record high deals for the Indian movies. This has been the situation since Bollywood films ruled Asian market. Music has for since quite a while ago been utilized in movies to develop account. Morcom (2007, p. 31) takes note of that story isn't just organized by visual methods yet in addition through music. Music works as a major aspect of the procedure that communicates account data to the crowd. Basically, music is a story operator. Feeling, state of mind, portrayal, perspective and the activity in the movies are completely organized in a multifaceted visual and oral collaboration in which music is a huge viewpoint. Punathambekar (2008, p. 16) exhibits the job of music and its essentialness in the Bollywood films through utilization of the semantic instrument to the film considers. From his application Punathambekar (2008) noticed that any music can be utilized in a film yet will be joined by various implications (p. 18). Bollywood producers have for since a long time ago put forth no attempts to shroud the way that what the film speaks to on the screen is a hallucination, a creation and a fiction. This infers Indian movies are hesitant and mindful of its crowds. The successions of tune and moves in the movies split away from the reasonableness of the film and exist inside an alternate usual way of doing things. These progressions between unmistakable methods of sober mindedness cause the film to be aware of its illusionary set-ups (Ranade, 2006, p. 56). The crowd at this point must capture the break in common sense, causing a connection between the film and the crowd that is particular from the Hollywood

Sunday, July 12, 2020

Ray-Ban Company

Ray-Ban Company Recommendation for a Future Marketing Strategic, Orientation of Ray-Ban Company Home›Marketing Posts›Recommendation for a Future Marketing Strategic, Orientation of Ray-Ban Company Marketing PostsIntroductionThe common ground is that most companies in this world of capitalism always want more. They want more profit, more shareholder value, and more market share, among others. The realizations of these objectives have been attained through the successful initiation, development and management of marketing strategies in most instances. Ray-Ban Company is one of the known companies around the world dealing with sunglass as a product.Ray-Bans were created in 1937.Ray-Ban in its operations targets consumers of the age between 12 and 30. This was initiated after critical analysis based on eye testing conducted in Zhejiang, Japan. Ray-Ban maker of the shades that are being worn by stars of the men in black movies has introduced its first global branding effort. The name of the targeted group is young professionals. The table below analyzes the young professional’s population and income status.GroupsPopulation in millionsIncomeMarried2.520,000$Unmarried1.830,000$Consumers have perceived value in Ray-Band because it costs less for them to buy as contrasted with competing brands offering similar benefits-costs driven benefits-and or when they have unique benefits that offset their premium prices-value added brands. From Ray-Bands point of view, the options presented are on whether to pursue a cost-driven or value-added competitive advantage in the support of either a broad or narrow approach to the target markets.DemographicThis group prefers anti-glare glasses because of their good educational background and steady income generation.The analysis factors that targets customers make a purchase of sunglass and also sympathise with the product.   Towards this, critical elements makes Ray-Band more personal and thus be endowed with the capacity to achieve long lasting customer loyalty. It is vividly seen that out of this group, 70% are male while 30% are female. This is due to the fact that in Zhejiang, engineering works that produce intense light are subjected to males. This has varied the spending ratio of male to female. That is ratio of 4:2.However, the occupations of young professionals has presented challenges, especially in the case where Ray-Band have not been able to accurately evaluate and assess their brands particular strengths and weaknesses objectively, take keen cognizance of intercultural communication and underline customer preferences.BehaviouralThe frequency in which the sunglasses are bought by the group has been depicted to be high. This is due to the fact that their choices based on sunglasses are of quality.   The maintenance of sustained value added attributes to be derived from a consumer brand and determine brand attachment or detachment is in essence the key to competitiveness. According to Reda, (1999), brands are a d irect consequence of the strategy of market segmentation and product differentiation. This point has been buttressed by Brassington and Pettit (2000) who have pointed out that branding act as a means of linking items within a product line or emphasising the individuality of product items. Other definitions have been advanced in literature but the key concurrence has been the emphasis on uniqueness and value provision to the consumer in a more efficient manner. This in essence has given rise to competitiveness in the market of ray-Band products. It been has noted, the key to success lies in finding a competitive advantage that others find hard to copy or imitate. Indeed, academic and empirical literature is of the opinion that companies such as Ray-Band that develop brands with a strong consumer franchise to be sufficiently insulated from any promotional strategies by the competitors. According to the author, this has been the reason why it makes sense for a supplier to invest heavil y in order to create strong or even global recognition and preference for its brand name.The table below analyses the buying rate of sunglasses in Ray-Ban Company.Consumers categorySpending   per shopAnnual spendingPotential spendMarried150$1800$100$Unmarried200$2400$120$ssThe attribute as advocated for by Keller (1993) is the need for consumers to fully develop an understanding of what the company means to the consumers. Consumer should appreciate the totality of all their brands images including such elements as the different perceptions, believes, attitudes, and behaviours customers associate with the brands whether created intentionally by the company or not. When an organization is confident about the customers likes and dislikes as well as the core attributes and associations that are interlinked with the brand, a well-grounded framework can be ascertained as regards whether any given action will dovetail nicely with the brand or will result in conflicts. This will go hand in hand with the 9th postulate that a brand is given proper support which is sustainable. This is because brand equity must at all times be carefully constructed on the basis of a firm foundation so that the customer develops a broadened awareness and strong, favourable and unique associations with the brand in their memories (Stewart, 1998).Consumers have contributed to the monitoring of the sources of brand equity largely attained through good and frequent use of in-depth brand audits and on-going brand tracking studies.According to Batra et Ray (1986), brands succeed in stirring deep emotions in consumers because they are positioned to capitalize on their unique characteristics which, in one or more aspects, their rivals find hard to emulate and hence their competitive advantages. This competitive advantage gives it a basis for outperforming competitors because of the value that consumers are able to present to the company. Consumers may sympathize with a company when they perceive value in brands when it costs less for them to buy as contrasted with competing brands offering similar benefits-costs driven benefits-and or when they have unique benefits that offset their premium prices-value added brands. From an organizations point of view in Ray-ban, the options presented are on whether to pursue a cost-driven or value-added competitive advantage in the support of either a broad or narrow approach to the target markets.In addition to the above, consumers in this case has comprised of 200 customers who have recorded complete trust in a particular brand in the Ray-Band product. It is easier to gain access to the consumer of the study because most of the organizations and companies behind these products have lists of loyal customers that assist in customer relations management.A multi-attribute model (MAM)Basic positioning strategies give a mixed result. Multi-attribute attitude models are used to predict consumer choice in multiple criteria decision making situa tions. Low price and low quality affects the economy as depicted in many manufacturing system. Multi-attribute is used in a cognitive modeling of a consumer’s choice process. In addition to the above, Multi-attribute model can be used to decide positioning focus on key attributes or give a before and after MAM choice process on changes to attitudes via either changes to beliefs or importance ratings or introducing new attributes.There is abidance in the fact that MAM has successfully combined this focus with an insightful understanding of intercultural communication. Marketing has been a crucial concept of philosophy that has draws its origins from the understanding of the market situations from the customer point of view. In the concept of marketing, Ray-ban has made it an important assignment to find out gaps existing within the market in efforts to fulfilling customer needs and taking efforts in providing products to satisfy those needs. The multi-attribute model process of doi ng so in Ray-Ban involves a number of steps that determine the effectiveness of such a process. These include situation analysis, Marketing strategy, marketing mix decisions, implementation, control, and segmentation. According to Stern, El-Ansary, and Coughlan, (1996),To help achieve this goal, the field of intercultural business communication should more strongly emphasize how to understand one’s own individual cultural identity: the sense of self derived from formal or informal membership in groups that impart knowledge, beliefs, values, attitudes, traditions, and ways of life.An understanding of the consumer cultural perspectives best captures these needs and desires. The concept of cultural identity that has been widely exploited by Ray-Ban Company in its marketing of sunglass efforts has translated into a bundle of benefits in its brand management and promotion. According to Stern, El-Ansary, and Coughlan, (1996), “more accurate conception of cultural identity, business ed ucation, and training would improve.” This would effectively enhance the intercultural communication of people’s from diverse backgrounds. It is on this premise that company has exploited approaches to intercultural business communication in its market segmentation. An analysis of cultural identity components that have been used by Ray-ban in the development and marketing of its products to customers include vocation, class, geography, philosophy, language or biological traits with cultural aspects.Vocation within the broad aspects of intercultural business communication defines relevant cultures in business, technical and professional communication. McDonald and Dunbar (2007), expounds that some professional and vocational fields have profound impacts on particular attitudes and traditions. Positioning strategies has effectively employed vocation as a component of cultural identity in its development and marketing strategies. This is the reason behind the development and market ing of sunglass among sports lovers.The three marketing concepts that have been advanced in literatures include “customer orientation; an organization to implement a customer orientation and long-range customer and societal welfare” customer orientation element of marketing concept proposes that the whole process of marketing focuses on the needs, wants and desires of the customers in line with individual cultural identity. An organizational implementation of customer orientation means that the philosophy of marketing involves all people in an organization who combine efforts to put the interest of the customer at the forefront of all activities while making an in-depth understanding of customer cultural identity at the focal point of these efforts.In conclusion, one common characteristic of change in basic positioning strategies is that it stays closer to the economy in efforts to achieve competitive advantage over their rivals and enable their consumers identify with their pro ducts along geographical and language lines. The reason behind the adoption of this philosophy is to discover the root causes of differences in basic positioning strategies changes based on geography and language cultural aspects of the customer ahead of their competitors. Jameson (2007) illustrates that rregional differences within countries also affect values, attitudes, and behaviour of large groups of people.” It is these difference along regional and geographical lines that marketing strategies are aligned to respond to the diverse demands of the diverse groups.Brand analysisRay-Ban has seven main lines in their sunglasses collection. These include; Families, Icons, Active Lifestyle, High Street, Fast and Furious, Tech,and Craft.Company branding is not a simple task to carry out in a competitive environment. However, Ray-Ban has managed to carry out market segmentation in a better way through the best use of marketing tools and application of cultural components of identity. The first criterion that Ray-Ban Company has used in its marketing segmentation is through the criteria of customer demographic analysis with a combination of biological traits with cultural aspects. For an organization to consider a group as a segment there is need to classify them under homogenous and heterogeneous groups. The second criterion is through the analysis of the existing competition on a given market segment.One of the key parameter that must be analysed for the success of implementation of brands is the corporate strategy. This is because brand architecture theory projects that In today’s fragmented markets, with their aggressive distribution networks and consumer segments, it is far better to exploit the targeted reputation (in terms of product and values) of the brands that people have bought precisely because they were brands.The second step is the business model; in this respect it is interesting to compare companies within the same sector, since their brand pol icy is often a reflection of their business model, the driving force of their competitive edge and their profitability. From an organizations point of view, the options presented are on whether to pursue a cost-driven or value-added competitive advantage in the support of either a broad or narrow approach to the target marketsThe secret weapon in the entire process of branding is taking a keen cognizance of the needs of the particular segment of the market (McDonald and Dunbar, 2007). The criterion is use by Ray-Ban in its market segmentation includes targeted advertising, new product development, and brand differentiation (McDonald and Dunbar, 2007). The differences in positioning, product, price, distribution or communication has been based on the demographics of the targeted market such as size of the market segment, level of affluence, and the differences in the brands that divide the segments. The advantage of advancing a single brand is that company has the capacity to pool al l its resources towards the promotion and success of the particular brand. This can in return promise the highest returns in marketing investments and branding initiatives.Ray-Banhas also effectively employed the components of cultural identity  of class, philosophy, and language in its viral marketing initiatives of sunglass. The principles of viral marketing hinge on the ability to exploit common motivators and behaviors among a specific group of people. Brand creation and leverage has been recognized as a powerful retention strategy by a number of organizations. This is because employees feel loyal and proud to work in organizations whose brands are respected by a wider population. According to Chernatony, and McDonald (2002), “the creation and promotion of brands enables an organization to retain the employees it needs for future growth”. “The brand has thus become the magnet that pulls in the best employee and this strategy only works when a company has defined its cultur e and created a clear value proposition” (Fukuda, 2003). These are core vertical integration strategies that define business success through HR management and policies. This underlines the reason behind brands such asAccording to Verbeke, Bagozzi and Farris, (2006)The purpose for segmenting a market is to allow marketing/sales program to focus on the subset of prospects that are like to buy the company’s offering. Given that the process is operated properly, it insures the highest return for the company marketing/sales expenditures. Based     on whether one is selling his offering to individual consumers or a business, there are definite differences in what you will consider when defining market segments.Marketing decisions are however, influenced by a myriad of factors that also determine largely the effectiveness of marketing efforts within an organization. According to Payne, and Frow, (2005), “the five micro and macro environmental factors that influence marketing decision s are technology, demographics, government, culture, and economics.” These factors have different levels of influence on organizations and depend primarily on the type, size, scope, and marketing activities carried out by an organization.From the above analysis, it can be adjudged that Ray-Ban Company can adopt two broad strategies by either focusing on costs driven or value added strategies in their branding initiatives. However, it should be noted here that the choice on what strategy to adopt is dictated to a large extent by the strength of the particular brand. Ray-Ban is a company with a broad opportunity for the future given the fact that it is well known but suffers from inactive spell on its image buildingAccording to McDonald and Dunbar (2007), “there are four major characteristics which define the marketing oriented organizations including shared values, organization, strategy, and stakeholders.” In addition to the above,  decision making processes within marketing oriented organizations in regard to intercultural communication focuses on the needs of the customers first and share common value and high quality of their products above their competitors. Ray-Banchain of command is constitute very few ranks within the management to ensure easier and faster decision-making processes that takes the advantage of softer policies that seek to reconceptualise cultural identity. Whereas Ray-Ban Company takes greater considerations of the suggestions and expectations of their stakeholders in important decision making processes, their structure allows for faster policy and decision institution. Last, “their core strategy is market oriented that views the market as a form of a long term perspective and are flexible and participative” (McDonald and Dunbar (2007).Content analysis of the communications of the Ray-Ban companyThe internal analysis of the communication will not only help in revealing the strength and weakness but also use the information in drawing a strategic brand management plan. In this endeavor, the external analysis takes a critical examination of the market and competitive business environment and further goes ahead to analyze the possible external factors which may affect the branding strategy laid down. Business success requires a continuous content analysis of the communication of the strength, weakness, opportunities and threats of that affect the business. In this case, an investor can easily tract the performance of the marketing and plan appropriately. In this line, Ray-Ban Company will in the same way apply the concept and model of SWOT analysis in their branding pattern analysis.The SWOT analysis will take into stock the basic elements of marketing concept that include focus on customer satisfaction, needs, wants and requirements, the philosophy behind the marketing needs to be owned by all stakeholders and it must address and identify future needs.Best strategies to avoid the pitfalls associated with t he introduction of a new product and subsequent communication will therefore be addressed by the SWOT analysis. This is well expounded by ref in stating that it makes sense to understand that communication is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their problem.The decisions on product policy are on the other hand related to the assortment and the type of product. As Stone et.al (2002) has warned, customers are at times frustrated with the different assortment of the products offered because of lack of delineation on efficient communication. However, it should be borne in mind that companies that have opt for clear distinction of their products through strong and unique branding techniques have achieve much access especially in the introduction of new products into a competitive environment.In other instances, the issue of lack of communication between the brand name and the logo may offer very little incentive and thus bottleneck to the communication strategies of these brands. The best approach is to make a simple have the greatest impact. Consumers are best comfortable with an idea they can easily understand. Lastly there is need to create humor in the communication message to attract customers. There is a demonstrated link between customers and things and their drive their positive sides of emotion.Brief advertising content analysis and means-end chain analysisRay-Band Company is an international company that deals with sunglass product. Ray-Band is well known as the company seeking to deliver quality products as well as customer service. The ability of Ray-Band to maintain its customer has generated recommendable profit in recent past.For Ray-Band Company, advertising and brand promotion and the other intangible assets represents a significant proportion of a corporations absolute value. The globalization and changes in business practices has however meant that the traditional approaches to advertising strategies and brands management are rapidly evolving as Ray-Band to gain an edge over its rivals for the same customers. These changes in management represent a move away from a management systems focused on the individual management of a broad to a more holistic management of the entire customer management in an organization, while paying added cognizance to the management of specific brands configurations, increasing role of advertisement, the promotion of brand awareness and brand image. These have been observed to have greater impact on consumer perception to purchase Ray-band product such as sunglass.The evolution and emerging paradigms of brand management have been well documented in the works of Zeithaml (2002), who trace the evolution of brand management from the origins of the first national brands to present status, whereby the important perspectives affecting brand management are well highlighted. Other aspects have added a lot of inputs on how efficient advertising and brand management away from the traditional formats should be carried out to elicit and instigate customer perception to purchase.   For example, Barney, (1991)  have sought to bridge the gap in literature that exists in advertisement, the promotion of brand awareness and brand image by gauging consumer perceptions of localized and standardized advertisements in Hong Kong.The global advertising strategy as advanced by the authors through the moderation of the role of brand familiarity and execution style translate to the fact that well-known brands with transformational appeals are more likely to succeed when transferred to Hong Kong, while localized advertising messages will be more effective when brand familiarity is low (Barney, 1991). Other authors have advanced several other postulates in regard to the role of advertising in affecting promoting brand awareness and brand image development triggering consu mer perception to purchase. Caniëls and Gelderman (2005), has pointed out that there are some similarities and differences among customers with different levels of brand familiarity regarding satisfaction formation and behavioral intentions. The levels of familiarity has however been pointed out to revolve around the strategies in advertising employed by a firm. Through the assessment of a self-reported item, the author was able to measure the level of familiarity of a given product and relate this to the generating factors in levels of familiarity.The issues of advertisement as concerns product-market environmental issues are seen to take relevance within the contexts of the competitive threats and opportunities facing firms given the changing consumer markets, which has necessitated the need for adaptive reactions in advertising strategies has also dominated literature in the past . Kim (1992) has investigated the effectiveness of advertising in the light of the shift of marketin g budgets in favor of promotions. According to Kim (1992), firms are seen to adopt different approaches towards such redresses including corporate downsizing, changes in services and relationships dimensions and changing brand management focus in an attempt to achieve reapportions that are compatible with their objectives. As a consequence, corporations need to pay increased cognizance to their advertising and branding initiatives, including the search for initiatives that will ensure for the strength of their brands. As earlier delineated, brands are symbols that customers have leant to trust over time and they signal intangible product qualities.The attainment of objectives of advertising strategies has been presented as a multifaceted issue though, given the current market operatives and the increasing value imperatives by the customers. Park and Srinivasan, (1994) in his work explains how marketers have begun to pair their new brands with existing brands that have powerful image s attached to them in the hopes of linking these positive images with their products. The author attempts to investigate the impacts of advertisement on brand image building and brand development.   The author proceeds to give a list of companies that have successfully promoted and developed their brands throughadvertisement based on classical conditioning, a method for developing associations.Within the cacophony of brand creation, awareness and advertising, substantial influence of celebrities has long been acknowledged and exploited by advertisers. Celebrities are used to endorse all number of products with varying success. A considerable amount of academic research has been conducted into the phenomenon with obvious implications for the advertising industry. Such research has found a number of variables which moderate the effectiveness of an endorsement. The role of celebrities in the development and triggering consumer perception to purchase and the impact on the brand they end orse has also been investigated, albeit to a limited extent.Indeed, the effective advertisement and management of brands of Ray-Band Company has become a major priority for its operations of all sizes in the different department and markets. The reasons for this are certainly clear; strong brands are positively correlated with customer loyalty and profits. However, the efficient management of brands can present challenges, especially in the case where managers are unable to accurately evaluate and assess their brands particular strengths and weaknesses objectively. One major limitation that has been presented in both academic and empirical literature is on how to deal with the multifaceted issue of products development, advertising, celebrity endorsement and brand promotion.

Wednesday, May 20, 2020

Internal and External factors in Nike - 1985 Words

Running head: INTERNAL AND EXTERNAL FACTORS IN NIKEInternal and External factors in NikeMelena GillihanUniversity of PhoenixInternal and External factors in NikeBateman and Snell (2007) state that, Management is the process of working with people and resources to accomplish organizational goals (Chap.1, pg 16.) In order for this to work and run smoothly the four functions of management come into play; leading, controlling, organizing, and planning. The four functions are impacted by internal and external factors such as globalization, technology, innovation, ethics and diversity. The successful application of the four management functions when dealing with these factors, impact the success and failures of Nike. According to DeCarlo†¦show more content†¦The individualized web pages allow easier access for consumers to search for specific apparel or gear. In the past searching for one pair of sneakers needed for basketball could have taken a good length of time, now you just go to nikebasketball.com and you are able to search for that sneaker with no problem. This new system has given the customers something to be happy and satisfied with as well as it giving Nike a great lead in the industry as far as sales. InnovationInnovation in the business world is defined as the act of introducing something new (Websters Dictionary). Nike is a company that from the beginning wanted to make a change not only through the United States but throughout the world. Nike believes that sports unleash potential (Nike Responsibility, 2008). Not only is Nike looking to change the potential of people in sports but potential in life. Over the years Nike has tried to evolve their product line so that they can implement change throughout the world. Nike has tried to create a new and exciting line of products that will enable athletes to become better at their desired sport. Nike has made over seventeen different types of shoes for different sports that are used on a daily basis by many different people (Nike INC, 2008). These products have evolved from a simple tennis shoe to an impressively crafted product that not only changesShow MoreRelatedInternal and External Factors1553 Words   |  7 Pages Both internal and external factors can affect the four functions of management differently. Some of the obvious internal factors would be such things as the company’s own strengths and weaknesses, which could include values, goals, skills, and even the attitudes of manager and the workers in the organization. Other factors can include the different tasks that the organization chooses as well as their resources and even the technology can be an internal factors. The external factors that can affectRead MoreCore Competencies And Sustainable Competitive Advantage1296 Words   |  6 PagesCore Competencies and Sustainable Competitive Advantage In terms of core competency, Nike 1) provides high quality durable items to its customers. As a leader in fitness clothing and accessories, Nike strives to be on the edge of the market by providing innovative ideas that improve customer satisfaction. Recognizing the importance of eco-friendly business 3) Nike promotes recycling to its customers and utilize recycling in its own manufacture of products. Lastly, this organization 4) completesRead MoreEnvironmental Scan Essays952 Words   |  4 Pages September 17th, 2012 Environmental scanning is an organization’s strategic management and is actual important to the corporation. Environmental scanning is getting-together data for the external and the internal of the company. A SWOTT is the paramount technique to gather the data. A SWOTT is defining the strengths, weaknesses, opportunities, threats, and trends of the business.    Environmental scanning can be defined as the procedure of collectingRead MoreAdidas Case Study Consumer Behaviour Essay1314 Words   |  6 Pageswould end up purchasing an Adidas product. This is then followed by the positioning strategies section which includes a perceptual map and discusses Adidas’s positioning differences and how it is slightly differently perceived to its main competitor Nike. This is finally followed by a conclusion which sums up the report. Introduction The global brand Adidas is a sports clothing manufacturer from Germany which was registered in 1949. They have a large range for both men and women including shoesRead MoreAnalysis of Nike by Porter Five Forces Model1430 Words   |  6 PagesFamily name Bao First name Cheng ( Steven ) Title: The analysis of Nike in athletic footwear market based on porter’s Five forces model 1. Introduction One and a half months ago, the biggest athletic event in the world  ultimately drew its curtains after a pitched one-month-long battle, which saw thirty-two teams vying for the roll of honor of being crowned the final kings of football – the World Champions – and earn bragging rights for four years at least. It was not onlyRead MoreNike1270 Words   |  6 PagesNike is a successful company that has been in business since 1972. Throughout the decades, Nike has built up its brand to one that is respected and sought after. Nike has grown its brand name through the acquisitions and partnerships of many other brands (Hurley, Umbro, Cole Haan, and Converse) to provide to its customer different products that suit every athletic need. In order for Nike to gain success in its growth, the company follows the four functions of management: planning, organizing, leadingRead MoreWhat Affects Safety When Riding Bicycle1086 Words   |  5 Pagestransportation vehicles, bicycles do not have a â€Å"factor of safety†. There are no bumpers, airbags, or corrugating metals that will break a fall or prevent someone from getting injured. Even the slightest fall off a bicycle can result in injury or death. The group must consider what affects safety when riding a bicycle. There are many factors to safety, but they can be broken down into two major categories: internal and external factors. Internal factors refer to the biker specifically and the decisionsRead MoreEnvironmental Scan of Amazon And Nike1104 Words   |  5 PagesRunning Head-ENVIRONMENTAL SCAN OF AMAZON AND NIKE The Internal and External look of Amazon and Nike Jaime Enriquez MGT 498 January 31, 2011 Eligah King ENVIRONMENTAL SCAN - AMAZON AND NIKE In todays businesses e-commerce is becomingly more effective in the modern world. Two major companies stand out, one solely relying on online business and the other both store and online services. Most individuals are familiar with these companies, Amazon and Nike. Both of these companies carry strong pointsRead MoreCase Study : Ua Environmental Analysis862 Words   |  4 Pages However, both external and internal assessments indicate the company’s financials pale in comparison to their main competitor Nike. For example, after examining the apparel and textile’s industry profitability drivers, a Competitive Profile Matrix (CPM) was conducted to determine UA’s strengths and weaknesses compared to their main competitor Nike, which produced weighted scores of 3.2 (UA) and 3.8 (Nike) (Global Edge, 2016; David David, 2015). Additionally, an Internal Factor Evaluation (IFE)Read MoreCompetitive Analysis Of Nike Vs. Nike1497 Words   |  6 Pagescompetitors to Nike ar e Adidas, Reebok, Under Armor and Puma and the minor competitors are ASICS and VANS. In accordance with Porter’s 5 Forces, Nike has faced competition by using different and distinct capabilities in marketing. One attribute to such capability is its value or benefit offered to its customers. The intensity of competition from its competitors is high for each firm competes in various key areas of business. For example, Adidas has loyal customers who are soccer players, while Nike has high

Wednesday, May 6, 2020

Who Is The Plaintiff - 1835 Words

Who is the plaintiff? There are three cases highlighted in this snippet of a long and drawn out court battle. (Does the group agree that there are 3 separate cases?) Case Number 2D01-1836: Re: Guardianship of Theresa (Terri) Marie Schiavo Case Number 2D01-1891: Robert Schindler and Mary Schindler (patient’s parents) are the plaintiff. Case Number 2D00-1269: Michael Schiavo (patient’s husband and guardian) is the plaintiff. The defendant? Case Number 2D01-1836: Re: Guardianship of Theresa Marie Schiavo Case Number 2D01-1891: Michael Schiavo (patient’s husband and guardian) is the defendant. Case Number 2D00-1269: Robert Schindler and Mary Schindler (patient’s parents) are the defendants. What is the issue? Case Number 2D01-1836: Patient’s parents file for a motion of relief from the judgement of the guardianship court that had ordered Terri to be taken off of life support. The motion sought an order that would require Mr. Schiavo to resume their daughter’s artificial nutrition and hydration. Case Number 2D01-1891: Patient’s parents make a motion for a temporary injunction to delay the termination of life support. They also file independent action against Mr. Schiavo alleging intentional infliction of emotional distress. Case Number 2D00-1269: An emergency motion was filed by Mr. Schiavo to enforce the mandate previously held down affirming the guardianship court’s order. He also asked for review of the order that granted the parent’s motion for aShow MoreRelatedShort Story1450 Words   |  6 Pagesâ€Å"Hello.† But call hung up after 17 seconds. So the Plaintiff called him up again a second time, at 2:59:33 PM. The call was answered, the Plaintiff said politely in a calm voice, â€Å"Hi Tony. How are things going?† The Plaintiff heard him mumble in the background, and then paused. Then Plaintiff waited for him to speak for about 30 seconds. But he did not speak, and he was silent. Then Plaintiff asked, â€Å"What’s going on?† He then said in a low tone, â€Å"I don’t know.† I then told him, â€Å"A guy outside isRead MoreCase Lawsuit s Case Against Defendant Case961 Words   |  4 Pagesrecently denied Plaintiff DARLAWILLIAMS, a former ten ant, application to continue leasing her unit at the complex. Plaintiff subsequently brought suit against Defendant, alleging discrimination as the basis for her denial. The Plaintiff s case against Defendant, however, is without merit. Defendant denied Plaintiff s application because she received several noise complaints throughout her tenancy, disrupting the peaceful residential community. Furthermore, Defendant denied Plaintiff s applicationRead More1.The Plaintiffs Have Suffered Physical And Financial Loss1561 Words   |  7 Pages 1. The Plaintiffs have suffered physical and financial loss in relation to the following properties: (a) Onehunga property (‘Onehunga’) (b) Herne Bay villa (‘Herne Bay’) 2. The unlawful actions and omissions of each of the Defendants have caused that loss. 3. The First Defendant is sued for his conduct as the Plaintiffs’ real estate agent in connection with an agreement for the sale of the Onehunga property from the Plaintiffs to Hugh’s Property Portfolio Limited, and the Herne Bay agreementRead MoreTort Law Cases Essay1544 Words   |  7 PagesOn January 29, 1952 in L.A. California at the Supreme Court of California, the plaintiff Mr. Kobzeff, the president of the State Rubbish Collectors Association, states that the defendant Mr. Siliznoff was collecting trash in an area that the association covered and demanded that Mr. Siliznoff give the association back payment for services that he rendered to Acme; a business in the associations service area. The plaintiff filed to collect payment from the defendant on promissory notes after the defendantRead MoreArguments And Authorities Of Arizona Law1536 Words   |  7 Pagesplaintiff’s youth and of real world experience, did not discover the risk of danger the condition of the pond present to her the court must grant summary judgment in favor for the plaintiff. A. The facts prove Herrera knew and realized the condition of the pond would cause injury to the plaintiff‘s leg or possible death. The plaintiff has established that the defendant knew and realized the condition would cause injury or potential death. MacNeil v. Perkins, 324 P.2d 211, 216 (Ariz. 1958). Recovery isRead MoreThe Case Lawsuit, Debra Nathan Nenn Essay1700 Words   |  7 PagesThis claim arises out of a lawsuit filed by Plaintiff, Debra Nathan-Nenn, on her own behalf, and on behalf of her minor son, Grey Hoffman. The Amended Complaint alleges in general that Ms. Nathan-Nenn executed a written lease to rent a house from the insureds starting on June 1, 2013. The plaintiffs further allege that starting on the day the plaintiffs took possession of the house, the drain in the kitchen sink was not working and the insureds failed to correct this condition. The complaintRead MoreLakeman V Mountstephen1127 Words   |  5 PagesLIABILITY OF EMPLOYER Plaintiff had been employed by a local board of health to construct certain main sewer works. On 19 March 1866, the local board gave notice to the owners of certain houses to connect their house drains with the main sewer within 21 days. Before the expiration of the 21 days, and during the construction of the sewer the surveyor of the board proposed to plaintiff that he, plaintiff, should construct the connection between the house drains and the main sewer. Plaintiff said he was willingRead MoreCase Analysis : Low Carbon Processors, Llc V. Kennametal, Inc.1714 Words   |  7 PagesProcessors, LLC v. Kennametal, Inc., 693 F. Supp. 2d 191 (N.D.N.Y. 2010). Procedural History: Plaintiff brought suit against defendant, alleging claims of breach of confidentiality agreement, breach of implied covenant of good faith and fair dealing, unjust enrichment, misrepresentation and fraud to which injunctive relief was sought. Defendant moved for summary judgement on all causes. The Facts: Plaintiff is a New York company that sets up recycling programs for manufacturing corporations thatRead MoreBusiness Law : Letter Of Termination In Public Law1379 Words   |  6 Pagesand written implied employment contact and violated public policy by placing the Plaintiff on an administrative leave and terminated access to the workplace on April 18, 2017. Formal notice was not given to the Plaintiff until restraining order was served on April 26, 2017, and then again a letter of termination on June 21, 2017. SEE EXHIBIT â€Å"4† – RESTRAINING ORDER PAPER. SEE EXHIBIT â€Å"5† Letter Return Equipment / Letter of Termination. This was not at the Plaintiffs will and was in retaliationRead MoreCase Brief : Nalwa V. Cedar Fair1681 Words   |  7 Pages fact analysis, applicable law and the arguments of the attorneys for the parties. The court of appeals can have as many as three to nine judges and therefore, there are frequently â€Å"dissenting opin ions† (judges who disagree with the majority opinion) and â€Å"concurring opinions† (judges who agree with the majority opinion) (Hill). To locate this court opinion, I first went on the Pennsylvania State University Database web page. From there I needed to locate the link to the â€Å"Lexis Nexis Academic.† After

The War Against Persausive Essay Topics

The War Against Persausive Essay Topics School should happen in the evenings. Children should be asked to read more. After graduating, some students start to try to find a work rather than going into the university. Students and teachers can buy balanced lunch and drinks besides alcohol, that enables them to feel nice and study far better. When you are finished with your essay, you must not just check it for spelling and grammatical errors, but nevertheless, it also has to be checked for logical fallacies. If it's necessary to compose your whole essay in 1 day, do your very best to give yourself breaks so you don't burn out. Researching the topic permits you to find out more about what fascinates you, and should you pick something you really like, writing the essay will be more enjoyable. There are a lot of intriguing topics that could be become a persuasive essay if you take the opportunity to think about doing it. Persuasive essays are a fantastic means to encourage the reader to check at a particular topic in a different light. It's possible to pick topics from assorted lists of ready themes. Such topics are simply deductions in a free but great style. Selecting an excellent topic for your essay is among the most essential and frequently tricky parts for many students. The reader ought to take the author's side by the close of the reading. In addition, you can capture reader attention with the assistance of funny essay topics. You should select an essay topic that you're acquainted with and that appeals to the reader's emotions. You're a true topic enthusiast! Developing countries are working to develop into industrialized ones 105. If you didn't figure out how to locate a very good idea among the TOP-10 persuasive essays topics that fit your style, be certain that you produce your own, by focusing on something you wish to produce people believe in. If you get a nice and warm personality, individuals will be attracted to you and won't mind spending time with you. Money also doesn't change the way that people feel about you. Schools should not have a thing to do with ads. Begin with general subjects that you are conversant with then narrow down to a certain topic. Students ought to be permitted to pray in school. They should be careful a bout posting on social media. Since you can see, lots of the topics listed are new and deal with the recent issues happening in the World today. Topics cover a wide selection of current events, in addition to history, ethics and sociology. Additional the topic itself includes a good deal of statistics and can be ideal for practically any business, statistics, marketing or other majors. Argumentative research paper topics are a great deal simpler to find than to produce. There are some basic guidelines to follow to be able to be in a position to compose a great persuasive essay. It's important to select debatable argumentative essay topics as you need opposing points that you could counter to your own points. There are many steps which you should take to be able to compose a superb essay. When prior brainstorming is finished, you can begin drafting your essay. When writing an important composition, it's recommended to pick contradictive topics. If you aim to compose a fantastic essay, you ought to take into consideration that any bit of writing has its hidden obstacles. You may continue to keep your argumentative essays for your upcoming job portfolio in case they're highly graded. Just stick to the guidelines stated above, and you're going to be well on your way to writing a fantastic persuasive essay. Finding the most suitable arguments will allow you to prove your point and win. Students are accustomed to the fact which their professors give them with the assignment's topic. In such a circumstance, a student must choose a proper topic to write about. To write a great argumentative essay they first have to investigate several sides of the argument, which allows them to make an educated stance. You are able to restate your argument, which is a rather common practice amongst essayists. The question might be part of your introduction, or it may make a wonderful title. For instance, you can pick a topic for elementary, middle, or higher school. The tradition is allowed in some states, but it's frowned upon and illegal in a lot more states.

Thursday, April 23, 2020

The Real Cause of Terrorism in Palestine

Suicide attacks carried out by Palestinian militant groups had already killed a great number of Israeli soldiers and civilians. This is an act of war. Those who masterminded the attacks said that their actions are justified.Advertising We will write a custom essay sample on The Real Cause of Terrorism in Palestine specifically for you for only $16.05 $11/page Learn More They will continue to fight using unconventional methods until they are able to uproot Israel from Palestine. There are two opposing views as to the real root cause of the attacks. According to Hamas one of the major Palestinian militant groups operating in the area Israel is a threat to their way of life and making them economically weak so that their survival depended on the eradication of the Zionist state from their lands. Morton Klein on the other hand said that the real reason for their hatred stems from religious and nationalistic beliefs. Importance of Issue It is extremely import ant to deal with this issue because of at least three reasons. First, if the claim of Hamas is true then it is ethically wrong to allow a nation to oppress another. Second, the methods used by Palestinian militant groups can be considered as acts of terrorism not to mention that it is an act of war against Israel. Finally, the collateral damage resulting from this conflict is too significant to ignore. Consider the hijackings and suicide bombings directed at Israeli civilians. These acts of terror are not limited on Palestinian soil but in Europe and other parts of the world. The Perspective of Hamas In this article Hamas made a great deal of generalizations and did not delve deeper into the specifics of the issue.Advertising Looking for essay on international relations? Let's see if we can help you! Get your first paper with 15% OFF Learn More Thus, it must be assumed that Hamas was referring to the fact that after World War II the nation of Israel was created overnig ht and for that to happen a portion of Palestine was given to the fledgling state. In the process a great number of Palestinians became refugees overnight. Based on these events it is easier to understand what Hamas is fighting for. Before the coming of Israel, Palestine was under Arab rule or Palestinian rule. They did not have to share it with anyone especially a foreigner like the Israelis. In addition thousands of refugees were forced to leave their homeland and it is indeed a violation of human rights. But after this point, Hamas could not provide any more evidence to their claim that the presence of Israel is disrupting Arab unity and undermining their ability to grow as an economic and military power (Hamas, p.101). Instead of providing evidence to support their claim Hamas began to discuss the need to force Israel out of Palestine using military force. Hamas believed that this is the only viable solution to the problem. Hamas also made the claim that their focus is solely on the removal of the Zionist state in Palestine and nothing more. They have no quarrel with other governments but it is implied that this promise only stands if these governments does not show any form of support for the Zionist state. Klein’s Perspective Morton Klein reacted to the official stance of Hamas that the main reason for their fight against Israel is rooted in economic issues. The author clarified his statement by saying that, â€Å"The historical record clearly demonstrates that Arab extremist ideology, rather than poverty is at the core of Arab-Jewish conflict† (Klein, p.108). Klein proved his point by pointing out that some of the suicide bombers did not come from poor families. Klein also said that Israel did something to improve the economic well-being of Palestine or at least developing the region within the historic Gaza strip.Advertising We will write a custom essay sample on The Real Cause of Terrorism in Palestine specifically for you for only $16.05 $11/page Learn More Klein said that Israel built universities in Judea-Samaria-Gaza (Klein, p.109). Thus, there is no way to prove that Israel wanted them to remain poor and would like to make them feel inferior. But the most interesting thing that Klein said concerns the intense hatred of the Palestinians against Israel to the point that they are willing to bring the war outside Palestine to hurt Israelis and their supporters. This is a clear demonstration that the goal of the Palestinian militant groups is not just to win against the struggle against human rights violations but something more sinister. Klein made it clear that the Palestinian extremist groups wanted Israel decimated. Looking at both perspectives it can be argued that Klein and Hamas agreed on one point only. Both sources are in agreement that one of the main reasons why Palestinian militant groups are in conflict with Israel is due to nationalistic pride. The Palestinians believed t hat their land was stolen from them and that it is their right to reclaim what they have lost with whatever means necessary. But Klein and Hamas disagreed on the other root cause of the conflict. Hamas said it is for economic reasons while Klein said that the evidence point to the contrary. The fighters who joined Hamas are well-educated and they have every reason to live and yet they chose to strap bombs to their bodies and shoot their way to death just to kill a few Israelis. This kind of hatred and this level of dedication is not the by-product of hunger there is another explanation for this intense level of hate.Advertising Looking for essay on international relations? Let's see if we can help you! Get your first paper with 15% OFF Learn More Analysis and Opinion There is only one facet of the issue that can make other people sympathize with Hamas. It is on the issue of human rights violations as the result of the dislocation of families and the creation of nation of refugees when the nation of Israel was established in Palestine. Even if one brings up the historical fact that Israelis used to live in these lands and therefore has the moral right to share the land with present day occupants it is still a valid issue that the refugees should have been treated more kindly by the governments that instituted the creation of a Zionist state. However, it can be argued that it is not the fault of the Israelis that this has happened. Consider that prior to the creation of Israel, six million Jews were killed in the holocaust not to mention the millions of others who were killed in the thousand year persecution of Jews as they left their homeland and were scattered abroad. In addition, the existence of refugees does not justify t he use of suicide bombers to kill innocent civilians. Politicians may have made a mistake but there is no reason for militant groups to kill women and children using violent tactics that produce the most gruesome results. There is a way to address the refugee issue without killing people. In this regard Hamas has to be challenged concerning their claim that Israel is the cause for Arab disunity. If it is true that Arab nations love each other and that there exists a spirit of brotherhood among the Palestinians then why is that Arab nations, specially the neighbors of Israel cannot provide a program to absorb the refugees. If the refugees were absorbed in the 1950s then the problem of poverty and social inequality in the refugee camps should not have existed. There is more. Hamas cannot prove that the fight against Israel is simply limited to their occupation of a piece of land in Palestine. If this is the case then the violence and military action against Israel should have been con ducted within Palestine and ideally within the region where Israel is currently occupying. However, Palestinian extremist groups brought the fight outside their country and they had no qualms in hurting other people that have nothing to do with the conflict. Consider for instance that in 1968 they hijacked an airline from Rome. Surely not all who were on board are from Israel. How can they explain the fact that Palestinian extremist groups disrupted the 1972 Summer Olympics in Munich, Germany? There were many non-Israeli nationals who were negatively affected by the action. It is an act of terror and more importantly it was conducted thousands of miles away from Palestine. It seems very clear that Palestinian extremist groups are not just content to force Israel out of Palestine but they also wanted them destroyed once and for all. Conclusion There is something sinister to the desire of Hamas and other Palestinian extremist groups to destroy Israel as a political entity and as a peo ple. It is terrifying to know that professionals and those that belong to the cream of the crop of Palestinian society are willing to die for a cause. It is a deep sense of patriotism and hatred that stems not from the desire for freedom but a terrible hatred for the Jews. Works Cited Klein, Morton. â€Å"Palestinian Hatred of Israel Causes Terrorism.† Terrorism: Opposing Viewpoints. Ed. Laura Egendorf. MI: Greenhaven Press, 2004. 106-110. Print. Hamas. â€Å"Israel’s Occupation of Palestine Causes Terrorism. Terrorism: Opposing Viewpoints. Ed. Laura Egendorf. MI: Greenhaven Press, 2004. 10-105. Print. This essay on The Real Cause of Terrorism in Palestine was written and submitted by user Ayaan Bruce to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Tuesday, March 17, 2020

buy custom U.S. Policy on Fighting Terrorism essay

buy custom U.S. Policy on Fighting Terrorism essay Disruption of any project will definitely affect its outcome. In the same way if the operations of the terrorists can be disrupted then their plans are likely to fail. Bush (2007) writes that the U.S. policy on fighting terrorism is by preventing and disrupting terrorist attacks. This is been effected through so many strategies which are being planned and implemented with a special attention being given to the dynamism portrayed by the terrorist groups in particular the al Qaida. According to Bush (2007), the al Qaida group is still strong and at work, the group has protected its top leadership, replenished operational lieutenants, and regenerated a safe haven in Pakistans Federally Administered Tribal Areas- core capabilities that would help facilitate another attack on the homeland (par. 10). Actually, by disrupting the activities of the terrorists it will be possible for to it hard or even impossible for them to execute their plans. To ensure that the terrorist groups, the main being the al Qaida group, are disrupted and prevented from executing their plans the following have been implemented: Country Entry Restriction Since one will need to be physically present, in most cases, to execute a terror activity, it will be a step ahead if such people are denied access to target it will not be possible for them to carry out the intended activity. Bush (2007) argues that the U.S. government has purposed to prevent and deny terrorists entry into the homeland. This restriction equally applies to the terrorist groups and any materials which are terror related (Bush, 2007, par. 11). By restricting the ability of the terrorists groups to travel across the nations and in particular within the borders of the U.S. it will become quite hard fo them to carry out terrorist plans. Their ability to identify, survey, plan and launch attacks are severely impeded. It has been argued above that the terrorists are adapting creative ways to carry out their plans. Being aware that they might not be allowed to access U.S they will most definitely resort to other channels which will put them on the American soil. Bush (2007) note that the terrorists are quite dynamic and good at exploiting the illicit means to circumvent the border of the United States of America. He believes that it is possible to maintain reliable and efficient flow of people, services and goods at the same time prevent the infiltration of the terrorists into the homeland (Bush, 2007, par. 12). It therefore will be important for the governments to share intelligence on terrorists and also ensure that the borders are well patrolled especially for countries which are terrorists targets. Despites all the measures which have been discussed on disrupting and preventing terrorism, it should be noted that they might not be quite effective in curtailing the activities of al Qaida. This is because the group does not proceed as an army but works in a decentralized manner with isolated groups which are coordinated (Bush, 2007, par. 13). That means that the terrorists can even operate and execute their attacks single handedly hence the need for the government to be thorough to the levels of individuals. Apart from taking care of the people, the cargoes have to be screened to avoid smuggling of tools of terror. There are various types of materials which can be used to carry out terrorism including weapons of mass destruction. According to Bush (2007), the biggest fear has been a possibility of a nuclear and radiological material smuggle into the homeland. This has led to the developmment of advanced methods of screening cargoes at the points of entry (Bush, 2007, par. 13). Some of the measures which have been taken to ensure that the screening of cargo is done effectively include: The Container Security Initiative: This provides for the creation of a security regime for the purpose of evaluating and prescreening maritime containers. This is done before they are shipped from the country of origin. The process makes use of automated targeting tools which ensures that high risk cargo has to be scanned first before shipment takes place. The Customs Trade Partnership against Terrorism (C-TPAT): This is a controlled U.S. protection program which is implemented at the boarders. Under the program the participating businesses undergo review of the security procedures and come up with enhanced tight security measures for the purpose of ship expediting. Megaports initiative: this program is under the department of energy. Under this program the government of US makes collaboration with foreign countries to help them increase the potential to scan cargo specifically for nuclear materials. The scanning also includes other radiological materials. This is usually carried out at the main entry points. The secure freight initiative: this is a comprehensive model which seeks to enhance secure delivery of cargoes. The objective is to keep legitimate trade flowing. The model ensures that there is leveraging of shipper information, trade partnership and the government (host) partnership to scan cargoes which are headed to the United States. The measures above are quite appropriate in curbing attempts which might be aimed at smuggling weapons and tools of terrorism into United States. Buy custom U.S. Policy on Fighting Terrorism essay

Sunday, March 1, 2020

Find Scam-Free Postal Service Jobs

Find Scam-Free Postal Service Jobs You may have seen them online or in the classified section of your local newspaper - ads offering to help job seekers find Postal Service jobs ... for a fee, of course. Heres the thing: Theres no trick to finding those Postal Service jobs ... for free. When it comes to federal and postal jobs, the word to remember is free, the Federal Trade Commission says in an alert to consumers. Information about job openings with the U.S. government or U.S. Postal Service is free and available to everyone. Applying for a federal or postal job also is free. How the Scams Work The consumer-protection arm of the government wants that scam artists try to hoodwink Postal Service job seekers into shelling out cash by hiding behind important-sounding federal agencies. Some examples of those bogus agencies are the U.S. Agency for Career Advancement and the Postal Employment Service, according to the FTC. One popular scam is conducted by con artists who lure job seekers into responding to ads placed in local newspapers. They inform the job seekers there are openings locally and that they qualify, but that they need to pay for study materials to get a high school on the postal exam. The FTC says such claims are ridiculous. The company isnt part of the U.S. Postal Service, the materials may be worthless, and a passing score on a postal exam does not assure youll get a postal job. There may not even be an available job in your area, the FTC says. How to Spot Scams Here are a few tip-offs to Postal Service job rip-offs from the government: Classified ads, online ads or telephone sales pitches that imply an affiliation with the federal government, guarantee high test scores or state that no experience is necessary;Ads that offer information about hidden or unadvertised federal jobs;Ads that refer you to a toll-free phone number; Often, in these cases, an operator encourages you to buy a valuable booklet of job listings, practice test questions and tips for entrance exams.Toll-free numbers that direct you to other pay-per-call numbers (such as 900 numbers) for more information. Under federal law, any solicitations for pay-per-call numbers must include full disclosures about the cost of the call. If you have concerns about a company’s advertisement for employment services, contact: The Federal Trade Commission at ftc.gov/complaint, or by calling 1-877-FTC-HELP (382-4357).The U.S. Postal Inspection Service. Find your local office at postalinspectors.uspis.gov or in the blue (government) pages of your telephone directory.Your state attorney general at naag.org, or your local Better Business Bureau at bbb.org. In addition, federal government job information is available through the U.S. Office of Personnel Management’s USAJOBS at usajobs.gov. How to Find a Postal Service Job on Your Own The federal government makes it very easy to find Postal Service Jobs. To look for Postal Service jobs go online to www.usps.com/employment. The site will tell you where the Postal Service is hiring, as well as whether you need to take an exam. Even you do need to take a test, the agency typically offers sample questions to people who sign up for the exam. Best of all, its free. Are Postal Workers Government Employees? While Postal Service employees must follow federal government rules and do receive federal employee benefits, they are not classified as federal employees by the U.S. Bureau of Labor Statistics because the postal service is a quasi-federal agency. Under the U.S. Constitution, Congress has direct control over the rules and regulations the post office must follow concerning operations and personnel. The U.S. Postal Service does not receive tax dollars for personnel and most of its operations. Instead, all its revenue comes from the sale of postage stamps and other postal produces and mailing supplies. Updated by Robert Longley

Thursday, February 13, 2020

Book Review of Mice and Men by John Steinbeck Essay

Book Review of Mice and Men by John Steinbeck - Essay Example That is why he needs George to make sure that he does not get into trouble, or to get him out of trouble. George always knew of the social expectation and limitations of their status. And so, throughout the story, George and Lennie struggled against these social forces that block their dream of having a farm of their own. The dream of having their own farm symbolizes their dream of being free. The ending of the story demonstrates that not all dreams can be fulfilled, not because we stop doing something about it, but because there are certain social factors that cannot be easily defeated. Examples of these are discrimination, prejudice and assumptions. Steinback used Lennie’s character as the anchor of the story. The plot revolves around Lennie’s strength and love of soft things. It was Lennie’s love for soft things that led two friends to look for another job since they escaped their previous one. It was also Lennie’s strength and love for soft things that ended their dream of having their own farm. Steinback cleverly used Lennie’s weaknesses to strengthen George’s character. Because Lennie had a mental incapacity, George became the brain of the two friends. He became the one responsible for their actions. In the end, it was George who destroyed Lennie’s dream by giving him the freedom from the social restrictions placed on them. Steinback also created other characters to negatively and positively reinforce the main characters’ strengths and weaknesses. But more than that, he used them to reveal the picture of the human society, especially during those times. There was a lot of discrimination taking place. Particularly discrimination because of gender like of Curley’s wife, because of Crooks race and because of old age and handicap of Candy. Steinback’s story revealed the impact of discrimination on people and how this might lead to their own failures in life. He used his characters to define what he believed what was happening in the society without blatantly indicating what should and should not happen to amplify the discrimination. The plot is perfectly structured, in the sense, that it does not not confuse the reader. It is linear, meaning it tells the story of the two friends in a straightforward fashion. But Steinback’s style used the reader to interpret the story. While he told the story, he did not reveal the characters’ thoughts, only their actions and their words. The narration was initially introduced, but only to open the scene. It were the characters who described each other, who told the reader what was going on in the story. It did not divulge the secret thoughts of the characters, rather it urged the reader to dig deep within himself to understand what was going on in the story. The use of dialogues emphasized the real-like nature of the characters allowing them to breathe and live. The dramatic format how Steinback opened and closed the sc ene, like zooming in and out through the camera lens, highlighted the way how characters might have looked at their lives. The circular pattern of opening and closing scenes stressed that we continuously open and close our doors in our lives. And this also highlighted the need for people to accept and let go things that we couldn’t move on if we continue to stay in one position. Steinback also used foreshadowing, although maybe a bit too much, to emphasize connections between one scene to another. It was used to tie up the entire story together and without foreshadowing the story

Saturday, February 1, 2020

Applied Electronics Assignment. Coursework Lab Report

Applied Electronics Assignment. Coursework - Lab Report Example This lab report was based on the application of Arduino that is the hardware of the computer from the open source. In the design of a combinational circuit, a connection to the seven segments was done, and this has seven sections that were each controlled in ON or OFF to display a figure that was desired. The codes provided in the screen shots were used in the design to come out with the needed device. The desired figures were in the range of 0 – 9 that were displayed in the combinational circuit and these were in the seven segments connection. The letters were from A – F and these were hexadecimal letters used in the circuit designed. After entering all the necessary codes, the seven segments was able to display. This device (seven segments) are organized in such a way that it could make the shape like square â€Å"8† that is a little bit inclined towards the right. The device used was based on the LED and in this task; a reasonable stress was imposed on the display of the LED seven segments. On this LED, seven segments including a dot element were entirely based on the LEDs (Balagurusamy 2008). 3. The code used was 0001and the output displayed was 1 for 0010 of the output display, and the output result shall be 2, etc. The circuit was driven using 7446 IC, and this was based on the PCB to the seven-element display power drive of IC and was of a low active output. Every output to the PCB had the fully completed rippled bank and had no outside transistor driver. In the PCB, there were the built test functions that could be used for the test. Holding the ripple blanking high the test input pin was low all the LED element result was

Friday, January 24, 2020

The Prevalence of Sexual Harassment on College Campuses Essay -- Exemp

The Prevalence of Sexual Harassment on College Campuses One night, â€Å"Amy,† a student at State, was hanging out with some friends in her room. â€Å"A bunch of people were there, and one guy I didn’t know was obviously drunk and kept asking me out. I tried to brush him off, and didn’t take it seriously because he was drunk. I left to go to sleep. â€Å"He followed me to my room and kept banging on my bedroom door, trying to push it open and asking me to talk to him. I talked to him for a little while just to appease him.† Finally, the guy’s friends coaxed him away from Amy’s door. â€Å"I don’t know if that’s sexual harassment,† she said. â€Å"I wasn’t worried that he was going to assault me. The whole thing was just annoying.† Judging by the numbers, this true story is not just an isolated case. Sexual harassment occurs in a variety of forms at State, and often goes without recognition. Harassment is difficult to define, and even harder to discuss. It can happen at Tap or Valentine, and it ranges from an unwanted advance to physical assault or rape. Particularly in a college environment, harassment is often both elusive and pervasive. Here at State, sexual harassment is making its presence felt. During the 2003-2004 school year, nine cases of harassment, seven cases of sexual assault, and five cases of rape were reported, compared to eight cases of harassment, seven assaults and five rapes last year. The statistics from 2002, however, provide a stark contrast to the last two years. These numbers may be part of a larger problem. Statistics show that there seems to be an increase in cases of sexual harassment at colleges around the country. Date rape has become the most common violent crime on college campuses today. About one out of s... ...ary action. Krull said, â€Å"I feel we are working towards a system which is supportive of victims/survivors, encouraging them to come forward to get emotional support for these painful situations.† What steps can be taken by both individuals and the student body in order to prevent and eliminate these occurrences? â€Å"My hope is that as a community we can treat each other with more respect,† said Krull. â€Å"The way to do this is to have open dialogues about how we deserve to be treated, what we think and how we perceive things differently.† â€Å"One of the most important things is to establish a no-tolerance policy,† said Bucknell-Pogue. â€Å"If people aren’t telling offensive jokes, the whole philosophy of campus life would change. We have to be supportive of each other and accept that different people are comfortable with different levels of contact and types of behavior.†

Thursday, January 16, 2020

Frederick Douglass Essay Essay

Frederick Douglass has finally managed to run away from one of his masters to become a free slave, but yet he feels fear and paranoia. As he runs away, he contemplates all the possibilities of him getting caught by slaveholders or even turned in by his own kind. And it upsets him having to pass all the houses and food, but he has no shelter and starves with no food. This in fact heightens the intensity of his fear and paranoia because he is more likely to be caught with no where to hide and having no energy to run because he is starving. In The Narrative Life of Frederick Douglass, he utilizes things such as parallel syntactic structure, paradoxes, figurative language, and caesuras to help portray his feeling of built up unease and terror. Frederick Douglass really takes advantage of parallel syntactic structure to compare his situation of being run away to slaves. Frederick tries to get us to feel empathy in his current condition, while also speaking of the slaves. He says â€Å"-wanting shelter and no one to give it-wanting bread, and no money to buy it [†¦]† (Douglass 137). This seems more difficult to live with than having somewhat of shelter and having a bit of food, rather than Douglass having neither. He gets readers to question such things as, would one turn in a man in such need as? Would one understand more if one knew how it was to be in my condition? And this gets people to understand his despair and distress. Douglass uses his paradoxes in a creative way. Where he uses parallel syntactic structure, he also utilizes paradoxes. On page 137, where he says â€Å"-wanting shelter and no one to give it-wanting bread, and no money to buy it [†¦]† (Douglass). His use of contradiction is quite effective because it is hard to have all the things you want and need in one’s face, but one can not have it. For example, if a person wanted a new bike and one was just sitting there in their house waiting for them to take it, but their father was standing next to it and if he saw them touch it they would be grounded. And the bike was just sitting there taunting them. The paradoxes get people to understand how irritating it is to be passing by all these necessities stay you need to live and survive, taunting you as you pass by. While Douglass is running away, he relates slaves and hunting slaveholders, using figurative language, to wild beast and himself to the helpless prey. On page 136, Douglass says â€Å"†¦as hideous crocodiles seize upon his prey!† He says this because he feels so defenseless that he feels like a little animal going to be eaten. With all the slaveholders and there guns and all slaves that might turn him in, he doesn’t really stand a chance with no where to hide and running out of energy. In addition, on page 137 he says â€Å"†¦famished fugitive is only equaled by that with which monsters of the deep swallow up the helpless fish upon which they subsist,† In this he basically saying it is only a matter of time before they find him and take him in. He can’t really run from them with how hungry he is, he has no energy and no hope that he could out run them if he tried. On pages 136 and 137, caesuras are applied multiple times throughout these pages to conduct a sense of his worry and anguish. He says like â€Å"†¦in total darkness as to what to do, where to go, or where to stay -perfectly helpless both as to the means of defense and means of escape-â€Å" (Douglass 137) The breaks leave you kind of hanging because you don’t know if at the end of the next break he could be caught or even shot. And that is where the worry builds because while he was running away he didn’t either if at any second a slave would show up and turn him in. Or a slaveholder would shoot him from behind a tree. So a person really get into his shoes as a run away slave and sort of feel what it is like. Frederick Douglass really utilized these devices well. They all help build the reader to become like a fugitive slave just as he was. Relating slave and slaveholders to animals, and putting all the caesuras help the reader feel all the unease he felt because it was exactly how he was feeling. You would think at first that he was free now, and all his problems were gone yet they are still there. All the devices he used really help you come to that conclusion.

Wednesday, January 8, 2020

Other Factors Affecting Counseling - 1181 Words

Other Factors Affecting Counseling Reviewing progress notes from the prior clinician, Psychiatrist, and nursing staff, Jennifer has told similar, yet different, stories about where she was born and had lived in the past. These differing stories may be a result of her borderline personality disorder, posttraumatic stress disorder, or could be related to future memory concerns. The client had also missed multiple sessions in 2013 and had been faithfully attending our sessions this year until recently. She has missed the past two sessions with me. Upon making phone calls to her registered number, the client did not answer and has yet to call Hamilton Center to check in. Other factors that may affect future counseling may involve her level of commitment once the client explores deeper issues in her traumatic experiences or begins to work through other uncomfortable situations. Full DSM Multi-Axial Diagnostic Impression Previous Multi-Axial Diagnostic Impression Axis I: F31.9, 296.50 Bipolar I Disorder, Most Recent Episode Depressed, Unspecified Axis II: F60.3, 301.83 Borderline Personality Disorder Axis III: Epilepsy, Obesity Axis IV: Minimal support, Unemployed, Lives with BF of 3 months, Past hx. of abuse Axis V: GAF: 48: Serious symptoms, or serious social or school impairments (HC Scale) Current Multi-Axial Diagnostic Impression Axis I: F43.10, 309.81 Posttraumatic Stress Disorder, Unspecified Axis II: F60.3, 301.83 Borderline Personality Disorder Axis III: Epilepsy,Show MoreRelatedReflection Of A Theoretical Orientation916 Words   |  4 Pageswell as a host of other factors into your decision to ensure that that orientation can be utilized properly. So what is theoretical orientation? First and foremost, in my opinion, your TO is one of the most important decisions you will make as a counselor. TO provides the framework and guiding principles with regard to how a therapist will organize treatment, and provide the client with the necessary information to have a positive and successful relationship and outcomes in counseling. TO assimilatesRead MoreEssay about Consultation and Advocacy in Counseling1478 Words   |  6 PagesConsultation and Advocacy in Counseling Donna Boyett COUN 5004 Survey of Research in Human Development for Professional Counselors August 4, 2012 195 Wayfair Lane Hinesville, GA 31313 Telephone: (912) 980-1231 Email: Donna.Boyett@hotmail.com Instructor: Kathy Blaydes Abstract This paper discuses the importance of social justice advocacy and consultation in the counseling profession. The introduction is an explanation of social justice advocacy, and the different ways counselors advocateRead MoreEssay about Case Study - Counseling Children1026 Words   |  5 PagesI would approach the counseling session from a cognitive-behavior approach. It appears that Isabella is suffering from anxiety and the cognitive behavior approach to therapy would be a good match for the student. There are a number of aspects of the therapy that coincide with my belief system. I would expect to maintain a professional relationship with Isabella. While I cannot relate the situation that is currently affecting her, I would exert maximum effort in order to see her situation improveRead MoreFactors Contributing Factors Affecting The Lives Of The Native American1337 Words   |  6 PagesProjected Outcomes Contributing Factors: According to the Centers for Disease Control (CDC, 2016), a strong positive correlation exists between the number of adverse events in a child’s life and the probability of negative outcomes as they grow from adolescence into adulthood (cdc.gov). Adverse events in the life of the Native American (NA) begin with existing in rural areas, on a reservation with uncertain socioeconomic growth. For all NA residents, reservation life has considerable exposure toRead MoreCase Analysis : Martha s Road813 Words   |  4 Pageslooking at it from a single standpoint, there may be one factor that stands out the most, which is anxiety. In this analysis of the case study, I will go into depth about what the primary presenting problems are, along with focusing on what the goals are for this client as well as the barriers that she is facing. The main focus of this analysis is to take three different theoretical approaches that should be used on Martha during the counseling. I decided that Mar tha should be given the following therapies:Read More Developing a Therapeutic Counseling Relationship Essay1094 Words   |  5 PagesIntroduction Understanding the counseling session from the client’s perspective is a very important aspect in the development of a therapeutic relationship. A clinician must be an excellent listener, while being to pay attention to the client’s body language, affect and tone. The dynamics in the counseling session that is beneficial to the client include the recognition of the pain that the client is feeling. The detrimental part of this includes a misunderstanding of the real issues, a lack ofRead MoreCrisis Counseling Research Paper1237 Words   |  5 PagesAssessing Potential for Performing Effective Crisis Counseling This paper evaluates my potential for crisis intervention counseling by applying scholarly peer-reviewed articles and information from James and Gilliland’s (2017) textbook for how burnout, Vicarious Traumatization, and Compassion Fatigue affect crisis workers. It also incorporates considerations for how countertransference, Secondary Traumatic Stress, Vicarious Posttraumatic Growth, and compassion satisfaction may either complicate orRead MoreCultural Competence Assessment and Case Study Essay601 Words   |  3 PagesDisorder Associated With Psychological Factors V62.89 Religious or Spiritual Problem V61.20 Parent-Child Relational Problem Axis II: Personality/ developmental disorders: V71.09 No Diagnosis on Axis II Axis III: Relevant physical disorders Recurrent heart racing, shortness of breath, sweating palms, tightness in chest Axis IV: Psychosocial and Environmental problems Problems with acceptance from father, church faith rejection, occupational issues, other problems (daughter diagnosed with a severeRead MoreEvaluation Of Counseling As Assessment And Diagnosis1116 Words   |  5 PagesWhiston in section three of her book provided an in-depth analysis of applications and issues of assessments in counseling as assessment and diagnosis are vital concepts in the counseling process. It therefore becomes imperative for differing counselors to understand formal diagnostic procedures and the fact that â€Å"diagnosis is the prevalence of individuals with significant psychological difficulties† (p. 296). Diagnostic systems are used to provide professionals with a general language governingRead MoreThe New York City Police Department Cadet Corps Essay1073 Words   |  5 Pagesalcoholism, and general discontent. Immediately after graduating with my Bachelor’s degree in Social Work, I began the NYPD police academy. I was eager to incorporate so cial work and police work. I felt I could concurrently enforce the law, provide counseling, help families resolve conflict, and get youth the services they required. Reality set in when I hit the streets of the most impoverished neighborhoods of New York. My eyes were opened to the realities of the justice system. Privilege, poverty